Branding: Cutting through the clutter

The subject of branding is often addressed but rarely understood. Many marketers miss the mark and fail to communicate the impact it has on a business and their customers. My partner, Trevor, is a real expert and as Sapien’s brand planner has worked to distill the complex nature of branding to what is really important. He confronts common “brand myths” and cuts …

Mythic Press – New Screen Printing Venture

I’m super excited to announce our new screen printing shop. Mythic Press will offer custom shirt design and full screen printing services to the Tulsa area. As a sister company to SAPIEN, we anticipate leveraging e-commerce and online sales to help our customers expand their reach. We are also forging a new partner program allowing us to handle all design, marketing …

Getting to know Santa at Philbrook. And photographing him.

Ah the holiday season. So many traditions… One of mine has brought me very close to the big man in red, Santa Claus. Philbrook’s annual Festival of Trees is a month of holiday festivities including decorations, lights, artisan made Christmas trees, and of course Santa. 2013 was my third year to serve as THE Santa Photographer for the season. Over …

basement deck

Man Zone Entrance Update

So this blog has ebbed and flowed between personal and business over the years, but one subject that applies to both work and play is our home basement. This space has hosted many late nights of renovation including some rather large jobs such as: rewiring electrical, rerouting air ducts and new PEX water supply. This same space has also served as …

People are why

People are the driving force behind what I do. The different businesses I work with and various industries served make my job continually interesting. Your business truly fascinates me – understanding what you do, who you are and who you appeal to. Whether your mission is selling electronics, marketing your gym or promoting your latest book (or almost anything else… with a …